Category Archives: Events & Activities

DIA Members To Exhibit at DEMA Show 2020

Posted on November 17, 2020 by Gene Muchanski

The following Dive Industry Association Members are exhibiting at the Virtual DEMA Show Online, November 17-20, 2020 .  Make it a point to visit our DIA Members for Great Show Specials. Manufacturers Big Blue Aquatic Gifts by Roland St John … Continue reading →

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DIA Members To Exhibit at DEMA Show 2019

Posted on August 11, 2019 by Gene Muchanski

The following Dive Industry Association Members are exhibiting at the DEMA Show on November 13-16, 2019 at the Orlando Convention Center in Orlando, FL.  Make it a point to visit our DIA Members for Great Show Specials. Manufacturers Big Blue … Continue reading →

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Editorial – April 2019

Posted on April 17, 2019 by Gene Muchanski

Creating a Market Place by Gene Muchanski Editor, The Dive Industry Professional  As a Business School Undergrad, majoring in Marketing, I was taught that you cannot create a market for a product.  You can stimulate a market but you cannot … Continue reading →

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DIA Members to Exhibit at Scuba Show 2019

Posted on March 16, 2019 by Gene Muchanski

Dive Industry Association Members at Scuba Show by Gene Muchanski, Executive Director Dive Industry Association, Inc. The following Dive Industry Association Members are exhibiting at Scuba Show on May 4-5, 2019 at the Long Beach Convention Center in Long Beach, … Continue reading →

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Discount Coupon for Tacoma Dive Show

Posted on March 16, 2018 by Gene Muchanski
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DIA Members to Exhibit at Lone Star State Dive & Travel Show

Posted on November 26, 2017 by Gene Muchanski

The following Dive Industry Association Members are exhibiting at the Lone Star Dive & Travel Show on January 27-28, 2018 at the Embassy Suites Dallas-Frisco Hotel, Frisco, TX.  Visit our DIA Members FIRST. Dive Clubs SingleDivers.com – Booth 313 –  … Continue reading →

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Dive Industry To Create Speakers Bureau

Posted on June 5, 2017 by Gene Muchanski

Developing an Industry Speakers Bureau By Gene Muchanski, Executive Director Dive Industry Foundation June 5, 2017 In our series on Developing the Ideal Dive Show, we are breaking down the components that make a show successful for the attendees, speakers, … Continue reading →

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DIA Members To Exhibit at Scuba Show – Long Beach 2017

Posted on April 25, 2017 by Gene Muchanski

Dive Industry Association Members at Scuba Show by Gene Muchanski, Executive Director Dive Industry Association, Inc. The following Dive Industry Association Members are exhibiting at Scuba Show on May 6-7, 2017 at the Long Beach Convention Center in Long Beach, CA.  Make … Continue reading →

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Editorial – April 2017

Posted on April 24, 2017 by Gene Muchanski

Promoting Diving In The Big Tent by Gene Muchanski, Editor The Dive Industry Professional With the exception of the Scuba Show in Long Beach next month, the pre-season marketing push for the year has concluded.  Diving re-sellers have the rest … Continue reading →

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The Benefits of Regional Dive Shows

Posted on March 20, 2017 by Gene Muchanski

The Benefits of Regional Dive Shows By Gene Muchanski, Executive Director Dive Industry Foundation   Regional Dive Shows are a major part of a dive businesses’ marketing strategy.  Face-to-face marketing is a cost effective way to increase sales in a … Continue reading →

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