Category Archives: Uncategorized

Editorial – January 2022

Be A Champion For Your Customers by Gene Muchanski, Editor The Dive Industry Professional Welcome to the January 2022 Editorial of The Dive Industry Professional.  After two sucky years in the recreational diving industry, I am no longer optimistic about … Continue reading

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Editorial – December 2021

Defining Our Own Industry Identityby Gene Muchanski, EditorThe Dive Industry Professional Welcome to our December Editorial. Here we are – end of month, end of quarter and end of year. I hope this editorial finds you in good health, good … Continue reading

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Editorial – November 2021

Be There For Your Customers by Gene Muchanski, Editor The Dive Industry Professional Welcome to our November Editorial.  This month we are reaching our customers with messages about our company and our products.  I hope you are doing the same.  … Continue reading

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Buddy Dive Bonaire

Catch up with Your Buddies on Bonaire at DEMA 2021. Bonaire, October 2021 – After months of canceled trade shows and restrictions, we are counting down the days for November 16, 2021, when we can meet again at DEMA in … Continue reading

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Why It’s Better to Start Fresh

Why It’s Better to Start Fresh.by Gene Muchanski, EditorThe Dive Industry ProfessionalOctober 18, 2021   The Diving Industry is going through a paradigm shift.  A real one, this time.  A paradigm is a way we do things.  If we keep … Continue reading

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Editorial – October 2021

Are We Good Administrators?by Gene Muchanski, EditorThe Dive Industry Professional Welcome to the October 2021 Editorial. In the past few years, October has always been about getting ready for the industry’s annual trade show. Exhibitors would be checking over their … Continue reading

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Your Purpose in Life & in Business

Your Purpose in Business by Gene Muchanski, EditorThe Dive Industry Professional.   We all have a purpose in life.  A reason we are here.  A job that was assigned to us from the beginning of time.  What’s yours? I believe those of … Continue reading

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Introducing – Retailers Only News

Dive Industry Retailers: Special Edition For Retailers Only. We have so much to say to the Dive Stores in this country and around the world. Call it a passion. Maybe it’s a calling. It definitely is our Industry Mandate. Dive … Continue reading

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Editorial – August 1, 2021

Just In Time Marketing. by Gene Muchanski, Editor Dive Industry Professional Welcome to the August Editorial. This month’s blog editorial came to me in the middle of the night.  I was tossing and turning over a very unprofessional policy decision … Continue reading

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Editorial – August 2021

Just In Time Marketing. by Gene Muchanski, Editor Dive Industry Professional Welcome to the August Editorial. This month’s blog editorial came to me in the middle of the night.  I was tossing and turning over a very unprofessional policy decision … Continue reading

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