Author Archives: Gene Muchanski

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About Gene Muchanski

Executive Director at Dive Industry Association. Board Member at Dive Industry Foundation. Marketing Consultant to the Diving Industry. I have been a certified Scuba Diver since I was 15 years old and have been a passionate waterman for as long as I can remember.

Mobby’s Drysuit Demo Day

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The Benefits of Regional Dive Shows

The Benefits of Regional Dive Shows By Gene Muchanski, Executive Director Dive Industry Foundation   Regional Dive Shows are a major part of a dive businesses’ marketing strategy.  Face-to-face marketing is a cost effective way to increase sales in a … Continue reading

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Editorial – March 2017

Understanding The Business of Diving by Gene Muchanski, Editor The Dive Industry Professional A large part of our pre-season marketing effort is consumer dive shows.  Every regional area should have at least one annual event that brings their Divers together … Continue reading

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DIA Members To Exhibit in Tacoma, WA

by Gene Muchanski, Executive Director Dive Industry Association, Inc. The following Dive Industry Association Members are exhibiting at the Scuba & H2O Adventure Show on March 31 – April 2, 2017 at the Greater Tacoma Convention Center in Tacoma, WA.  Make it … Continue reading

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$5 OFF DAILY ADMISSION

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Buddy Dive Dominica Proudly Presents: Ned & Anna Deloach

BUDDY DIVE DOMINICA PROUDLY PRESENTS: NED & ANNA DELOACH Dominica, Caribbean (March 3, 2017) Buddy Dive Dominica is happy to announce that Ned & Anna DeLoach, authors of the Reef Fish Identification and Behavior books, will visit Dominica in the … Continue reading

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DIA Members to Exhibit at Beneath the Sea 2017

by Gene Muchanski Executive Director Dive Industry Association, Inc. The following Dive Industry Association Members are exhibiting at Beneath The Sea on March 24-26, 2017 at the New Jersey Meadowlands Expo Center in Secaucus, NJ.  Make it a point to visit our DIA Members … Continue reading

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Capt. Gary Kulisek – New General Manager at Beqa Lagoon Fiji

  Beqa Lagoon Resort, Fiji’s premier dive resort, announces the appointment of Capt. Gary Kulisek as General Manager WE ARE VERY EXCITED TO HAVE CAPT. KULISEK ONBOARD AND ADVANCING OUR RESORT TO THE HIGHEST LEVEL IN CUSTOMER SERVICE AND PROVIDING … Continue reading

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Discount Ticket to Our World Underwater – Feb 24-26, 2017

Discount Coupon OUR WORLD UNDERWATER CHICAGO DIVE & TRAVEL EXPO VISIT DIVE INDUSTRY ASSOCIATION, INC. at the Our World-Underwater Dive & Travel Expo February 24-26, 2017  Donald E. Stephens Convention Center 5555 N River Rd, Rosemont, IL 60018 VISIT US … Continue reading

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Our World-Underwater – February 24-26, 2017

Our World Underwater – Rosemont, IL by Gene Muchanski, Executive Director Dive Industry Association, Inc. The 47th Annual Our World-Underwater Dive and Travel Exposition will be held on February 24-26, 2017 at the Donald E. Stephens Convention Center in Rosemont, … Continue reading

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