Author Archives: Gene Muchanski

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About Gene Muchanski

Executive Director at Dive Industry Association. Board Member at Dive Industry Foundation. Marketing Consultant to the Diving Industry. I have been a certified Scuba Diver since I was 15 years old and have been a passionate waterman for as long as I can remember.

Increase Your Holiday Sales with Dive Flag Jewelry

In addition to the reduced wholesale order requirements, Dive Flag Jewelry has recently announced a new approach for dive shops and gift shops to display their merchandise and earn a percentage of the sales related to purchases made by their … Continue reading

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Dive Industry Foundation to Exhibit at DEMA Show 2016

Dive Industry Foundation at DEMA Show by Gene Muchanski, Executive Director Dive Industry Foundation   The Dive Industry Foundation will exhibit at DEMA Show next week in Las Vegas, NV, at Booth 4225.  The Foundation is a non-profit, tax-exempt, charitable … Continue reading

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Editorial – November 2016

November is DEMA Month by Gene Muchanski, Editor The Dive Industry Professional Every November the diving industry is myopically focused on DEMA Show.  After all, it is the largest face-to-face marketing opportunity we have in diving.  At no other time … Continue reading

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Roland St. John Christmas Tree Ornament #3

Ocean Angel Christmas Ornament Artist Roland St. John’s 3rd Christmas Tree Ornament creation “Ocean Angel.”  This Pewter tree ornament depicts a Sea Lion being freed from a six pack holder. Designed to bring attention to the hazardous plastics and debris … Continue reading

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VOTE For Patrick Hammer – 2016 DEMA BOD

A DRIFT AT SEA – BUT NOT LOST by Patrick Hammer 2016 DEMA BOD Candidate Dive Retailers sometimes believe they are alone, and not sure what course to follow. Before I explain myself, think back to the Kon – Tiki, … Continue reading

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DIRA – Dive Industry Retailers Association

DIRA – Dive Industry Retailers Association by Gene Muchanski, Executive Director Dive Industry Association, Inc. Over the years there have been a number of Retail Dive Associations.  The first ones were run by dive equipment manufactures (Aqualung Dealers Association) and … Continue reading

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Dive Flag Jewelry – In Time For The Holidays

The Dive Industry Association is happy to welcome our newest member, Dive Flag Jewelry.  Not only do they have a great line of holiday gifts available for individual purchase at http://www.diveflagjewelry.com, they have great options for carrying Dive Flag Jewelry … Continue reading

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Splash Dive Center Belize Awarded Best Tour Operator

Splash Dive Center Belize Tour Operator of the Year 2016 by Gene Muchanski, Caribbean Correspondent Caribbean Dive News Splash Dive Center Belize was awarded the Tourism Seal of Excellence by the Belize Tourism Board, for being the Tour Operator of … Continue reading

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Buddy Dive Releases DEMA 2016 Group Travel Specials

Buddy Dive Bonaire and Dominica releases DEMA 2016 group travel specials BONAIRE, Dutch Caribbean (October 14, 2016) – Your Buddies from Buddy Dive Bonaire and Dominica are happy to announce the DEMA specials for travel in 2017. Buddy Dive offers … Continue reading

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Eden Beach Resort Bonaire – DEMA Special

Eden Beach Resort Bonaire & Wannadive Bonaire DEMA Specials: 10% off dive package pricing free daily breakfast reduced group comps Eden Beach Resort, home of WannaDive and Spice Beach Club, is one of Bonaire’s most popular resorts with 71 renovated … Continue reading

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