Author Archives: Gene Muchanski

Unknown's avatar

About Gene Muchanski

Executive Director at Dive Industry Association. Board Member at Dive Industry Foundation. Marketing Consultant to the Diving Industry. I have been a certified Scuba Diver since I was 15 years old and have been a passionate waterman for as long as I can remember.

Prescription Dive Masks – Clear Vision For Every Dive

Prescription Dive Masks: Clear Vision for Every Dive When you explore the underwater world, having crystal-clear vision is key to fully experiencing its beauty. At Prescription Dive Masks, we specialize in custom-made prescriptions for dive masks, allowing you to see … Continue reading

Posted in Uncategorized | Tagged , , , , | Leave a comment

OCG Creative Exhibiting at DEMA Show 2024

FOR IMMEDIATE RELEASE OCG Creative to Attend 2024 DEMA Show in Las Vegas Join Us at Booth 6143 to Explore Exclusive Marketing Solutions for the Scuba Diving Industry Reno, NV — October 11, 2024 — OCG Creative, a leader in digital … Continue reading

Posted in Uncategorized | Tagged , , , , | Leave a comment

Come and see Your Buddies at DEMA Las Vegas!

Catch up with Your Buddies on Bonaire at DEMA 2024. Visit Your Buddies at the DEMA Show Las Vegas from November 19 – 22, 2024!  Buddy Dive Directors Barbara, Steffie, and Paul, and Dive Operations Manager Martin, will be in … Continue reading

Posted in Uncategorized | Tagged , , , , | Leave a comment

DIVE LOCAL – Stay Active

DIVE LOCAL™ – A Community Effort Building a Local Diving Community Message to Local Divers By Gene Muchanski, Executive Director, Dive Industry Association, Inc. Stay Active The best way to build a thriving global diving community is to show people … Continue reading

Posted in Uncategorized | Tagged , , , , | Leave a comment

Margo Peyton – Hall of Fame Inductee

Margo Peyton (Kids Sea Camp & Family Dive Adventures) 1 of 4 To Be Inducted into the International Scuba Diving Hall of Fame The Board of Directors of the International Scuba Diving Hall of Fame (ISDHF) and the Cayman Islands … Continue reading

Posted in Uncategorized | Tagged , , , , | Leave a comment

Editorial – September 2024

Using a Professional Business Advisor  by Gene Muchanski, Editor The Dive Industry Professional Running a business is all about doing the things that need to be done to sell enough profitable products to enough profitable customers to turn a profit.  … Continue reading

Posted in Uncategorized | Tagged , , , , | Leave a comment

OCG Creative Launches New Website

FOR IMMEDIATE RELEASE OCG Creative Launches New Website and Affordable Digital Marketing Tailored for the Scuba Diving Industry Reno, NV – September 17, 2024 – OCG Creative, a leading digital marketing agency, is thrilled to announce the launch of its new … Continue reading

Posted in Press Release | Tagged , , , , | Leave a comment

Destination: South Africa

Adventure Travel Series Destination:  South Africa By Gene Muchanski, Editor The Dive Industry Professional Just three weeks ago, the staff of The Dive Industry Professional stepped out of its diving industry comfort zone and traveled across the globe to Johannesburg, … Continue reading

Posted in Uncategorized | Leave a comment

Editorial – August 2024

Becoming Customer Centric  by Gene Muchanski, Editor The Dive Industry Professional How many times have you heard the phrase; The Customer is King?  Well, it’s true.  At least in the business world.  There is also another phrase that you may … Continue reading

Posted in Uncategorized | Leave a comment

Part 3: GO DIVING

DIVE LOCAL™ – A Community Effort Building a Local Diving Community Message to Local Divers By Gene Muchanski, Executive Director, Dive Industry Association, Inc. Go Diving – The Reason We Get Certified The best way to build a thriving global … Continue reading

Posted in Uncategorized | Leave a comment