Category Archives: Editorials
Editorial – April 2021
A Bird In The Hand Is Worth Two In The Bush.by Gene Muchanski, EditorDive Industry Professional I’m sure you’ve heard that little bit of wisdom before. I have many times, and it’s true. When you have a sure thing going, … Continue reading
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Editorial – March 2021
Do Your Customers Still Remember You?by Gene Muchanski, EditorDive Industry Professional The COVID-19 pandemic is still with us but thankfully, people are starting to travel again. I’m participating in a FAM Trip to Curacao in May and I’m all excited … Continue reading
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Editorial – February 2021
Welcome To The World of Small Groups.by Gene Muchanski, EditorDive Industry Professional The new normal is here. The covid pandemic has changed the way we work and play forever. In the past year, we’ve seen the death, the destruction, the … Continue reading
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Editorial – January 2021
Promote Your Members – Create a Directory – by Gene Muchanski Editor, The Dive Industry Professional Welcome to the New Year. Although none of us can predict how this year will unfold, I think it’s safe to say that it … Continue reading
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Editorial – December 2020
Adding “LifeStyle” To The Mix – by Gene Muchanski Editor, The Dive Industry Professional Dive Industry Association has been reorganizing the International Diving Community into Local Diving Communities for the past four years to establish industry norms and create a … Continue reading
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Editorial – November 2020
The True Meaning of a Network –by Gene MuchanskiEditor, The Dive Industry Professional Dive Industry Association is a true Global Business Network in the Recreational Diving Community. We designed it 20 years ago to unite the industry to a common … Continue reading
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Editorial – October 2020
The World Has Changed – Have You? –by Gene MuchanskiEditor, The Dive Industry Professional There is one thing for certain in life – things will always change. Change can be a good thing or a bad thing. It all depends … Continue reading
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Editorial – September 2020
Doing More With Better Tools – by Gene Muchanski Editor, The Dive Industry Professional Running a business is a lot of work. We spend at least half of our time doing what the business does and the rest of the … Continue reading
Posted in Business Improvement, Editorials
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Editorial – August 2020
Tell Me What You Want Me To Know – by Gene Muchanski Editor, The Dive Industry Professional I’m not going to mention the “C” word in this editorial. It’s not about obstacles in our path or demons at our doorstep. … Continue reading
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Editorial – July 2020
Are You Productive or Paralyzed? – by Gene Muchanski Editor, The Dive Industry Professional This COVID-19 Pandemic has gone on long enough. I’m tired of half truths and misleading information. I’m tired of being lied to. Some people say this … Continue reading
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Dive Industry Association, Inc. 